ABOUT US
Transforming Spaces, Enhancing Lives!
Our Mission Is To:
"Serve Others With Excellence and Positively Impact Lives and Communities."
RICHARD SERRANO | Principal
With over 18 years of experience in the renovations and construction industry, Richard brings a wealth of knowledge and expertise to every project he undertakes. His journey began with a passion for creating beautiful, functional spaces, and he founded GRASSA with a mission to positively impact the lives of residents and the communities he serve. When Richard is not immersed in the world of construction, you can find him enjoying a good book, exploring nature on a hike or traveling to new destinations. He also cherishes watching his daughter in volleyball and tennis, which brings immense joy and pride to his life.
FELIPE ALEJO | Project Manager
Felipe has over two decades of construction experience. He began his career in Home Depot where he developed a passion for material sourcing and inventory management. With this experience, Felipe has become a huge asset to GRASSA Construction assisting in budget creation, material sourcing and distribution. His experience has given him the opportunity to not only assist with budget and material sourcing, but also to manage jobs and ensure the highest level of quality. In his spare time, Felipe enjoys jogging and exercising to ensure a healthy lifestyle for years to come.
LUIS DORANTES | Director of Production
Luis has almost two decades in the "Multifamily" industry and ensures that every aspect of the daily tasks is met to the highest standard. His knowledge to problem solve and make quick decisions is essential to ensure every project is completed at the highest level of quality and customer service. During his off time, Luis spends most of his time coaching his kid's volleyball and soccer teams as well as hiking.
HOLLIE EDWARDS | Project Coordinator
Being a female in the construction industry gives Hollie great pride! She knows she can make a difference by continuing to grow her skill set in the office and getting her hands dirty in the field. Hollie enjoys spending time with her four kids going to sporting events and is an avid FC Dallas soccer fan.
HARVEY HUGHES, JR. | Project Manager & Estimator
Harvey Hughes, Jr. has been with GRASSA Construction for five years. He continues to excel in his role by managing key interior and exterior multifamily projects. Harvey leads cross-functional teams while delivering complex projects on time, within budget, with outstanding communication and customer service. Outside of work, Harvey enjoys watching sports, mountain biking, golfing and spending time with family.
TOM HUNT | Operations Advisor
Tom's time leading enterprise companies like Intuit, Concentra, JCPenney, and a variety of startup and non-profit organizations has gifted him as visionary planner and strong tactician. Tom has served as the Operations Advisor at GRASSA Construction from the earliest days of the company's vision. Tom has a passion to build others into leaders, so they are fully equipped to lead with excellence.
INTEGRITY WITHOUT
COMPROMISE
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We speak truth and assume best intent
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We value trust above all else
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We do the right thing, even when no one is looking
COURAGE
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We are bold and fearless in how we think and act
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We relentlessly hold a high bar for performance
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We value speed, a bias for learning and action
CUSTOMER
OBSESSION
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We are relentless with our customers' problems
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We deliver unrivaled customer benefit to power their success
- We sweat every detail of the experience to deliver excellence
STRONGER
TOGETHER
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We champion a respectful environment
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We thrive on diverse voices to challenge and inform decisions
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We deliver exceptional results so others can count on us
WE CARE AND GIVE BACK
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We are stewards of the future
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We strengthen the communities around us
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We strive to give everyone the opportunity to succeed
Our Commitment
Building a Better Future through Renovation
At GRASSA Construction, our mission is to build a better future through the art of renovation. We are dedicated to creating sustainable, functional, and aesthetically pleasing spaces that enrich the lives of our clients and contribute to a better world. Our team is driven by a passion for excellence and a vision of transforming spaces into inspiring environments.